I attended a showing of "Equestria Girls: Rainbow Rocks" with some members of Bronies NYC in New York City's Chelsea district. Coincidentally, this was the same theater and theater room that hosted the "Brony Tale" premiere at the Tribeca Film Festival. Compared to the first EQG movie, the crowd wasn't as full (I attended a showing on Long Island). Overwhelmingly the crowd was mostly Brony, maybe outnumbered 10 to 1. The "Target Demographic," otherwise known as "little girls," were there with parents, but were absolutely dwarfed in number. It was like 50-50 last year.
The movie surprised me in a lot of ways. I'm not going to spoil it for you, but fans of certain characters will be going nuts. The music and songs have a very modern feel to them, much more than the original movie. The main villains were well thought out and will probably be up there in the popularity levels of Discord, unlike Sunset Shimmer. Stay for the end, it's…interesting to say the least.
As for the fandom who's coming out to see this movie, they once again must be reminded to behave and use their inside voice. Before my showing, the theater manager and the organizers of Bronies-NYC had to remind the crowd to act normal since most normal people don't hoot and holler like madmen during a movie. They also recommended that we sit in the back, presumedly to make it easier for small kids to see the screen.
Sadly, it still happened.
Don't get me wrong, it wasn't as bad as it was last year when I heard swearing in a movie designed for a kids audience, but some people really, really and I mean REALLY need to SHUT UP when the movie is on. I know you're excited to see your favorite characters on the big screen, but you don't have to act crazy about it. Applause is ok, sudden bursts of emotional yelling is not. In particular, a scene in the movie that involved Twilight Sparkle and Flash Sentry brought in an audible sound of disapproval from one person in the crowd. It sounded pathetic as if this imaginary person is somehow intruding on their favorite "waifu". Is this necessary? Real life is not a meetup group and they won't cater to your fandom whims. They're NOT accustomed to how you enjoy and love the show.
Please let it be known, I'm not painting the fandom with a broad brush with this issue. I know a lot of MLPFIM fans who act normally and certainly did that during the movie. Maybe its the endless enthusiasm of the younger Bronies still in high school or college that irk me to no end. I can't even carry a conversation at a meetup sometimes because people aren't using their inside voice. I feel it's time we start turning up the heat on obnoxious Brony behavior and start making them accountable for their actions. If there is another EQG movie next, I might have to buy it on DVD to avoid this mess.